Fundamentals of School Marketing begins with a clear presentation of the benefits of school marketing and defines exactl
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English Pages 155 Year 2016
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The ultimate marketing resource from the world’s leading scholars From the world’s #1 MBA marketing program comes the l
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Maximize Your School Marketing offers school administrators effective ways to enhance their existing school marketing st
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For undergraduate-level courses in Marketing Research. With a hands-on, do-it-yourself approach, Malhotra offers a conte
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If you strip away the rosy language of “school-business partnership,” “win-win situation,” “giving back to the community
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Prepare for the OMCP certification exam and expand your digital marketing skillset Courses relying on the OMCP Digital
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Master the 4 Ps of marketing This book is a practical and accessible guide to understanding and implementing the marke
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