Master the 4 Ps of marketing This book is a practical and accessible guide to understanding and implementing the marke
497 108 334KB
English Pages 35
Report DMCA / Copyright
DOWNLOAD FILE
Das »Handbuch des Marketing« unterscheidet sich seit der ersten Auflage entscheidend von den zahllosen Grundlagen- und E
449 77 5MB Read more
The ultimate marketing resource from the world’s leading scholars From the world’s #1 MBA marketing program comes the l
626 86 4MB Read more
This is a textbook that instructors can connect with and students can learn from, in that it pulls them into the world o
6,191 625 10MB Read more
845 169 9MB Read more
Il lavoro del marketing manager è cambiato radicalmente nel giro di pochissimi anni. Internet, la diffusione dei social
1,741 168 9MB Read more
Quantitative marketing has been gaining importance during the last decade. This is indicated by the growing number of mo
148 17 5MB Read more
1,747 89 3MB Read more
Measure and improve your company's performance This book is a practical and accessible guide to understanding and
343 52 517KB Read more
770 81 213KB Read more
To say that the previous two years have been turbulent for marketers would be an understatement. Our lives have grown i
461 129 2MB Read more