Visual public relations: strategic communication beyond text [1 ed.] 9781315160290, 1315160293, 9781351662055, 1351662058

622 31 7MB

English Year 2018

Visual public relations: strategic communication beyond text [1 ed.]
9781315160290, 1315160293, 9781351662055, 1351662058

Author / Uploaded
Collister
Simon; Roberts-Bowman
Sarah

Categories
Business
Marketing

Table of contents :
Visual and spatial public relations : strategic communication beyond text / Simon Collister and Sarah Roberts-Bowman --
Visual dimensions of public relations --
Public relations as visual meaning-making / Kirsten Kohrs --
Comic books, science (fiction) and public relations / Ian Horton --
Picturing statistical narratives : a century of data visualisation in public relations practice / Jon Cope and Mark Wells --
Spatial dimensions of public relations --
Limits or opportunities for strategic communication? the role of space and place in mediating Demo2012 / Simon Collister --
The communicative function of public spaces / Noureddine Miladi --
A time and place: the Las Vegas Mob Museum's experiential public relations / Jessalynn Strauss --
Researching visual and spatial public relations --
A visual history of BP's use of public relations after Deepwater Horizon / Nick Lovegrove --
Environmental multi-modal communication: semiotic observations on recent campaigns / Andrea Catellani --
Experimental communication research : combining multi-modality methodologies with laboratory research --
Exploring visual experiments / Anna-Sara Fagerhom and Karina Göransson --
Conclusions and future directions / Simon Collister and Sarah Roberts-Bowman.

Polecaj historie

Strategic Silence: Public Relations and Indirect Communication 1317329287, 9781317329282

Mainstream public relations overvalues noise, sound and voice in public communication. But how can we explain that while

446 13 3MB Read more

Strategic planning for public relations [Fourth edition.] 9780415506762, 041550676X

3,653 305 8MB Read more

Visual Communication for Cybersecurity: Beyond Awareness to Advocacy 9788770220903, 9788770220897

850 75 88MB Read more

Strategic Communication In EU-Russia Relations: Tensions, Challenges And Opportunities 3030272524, 9783030272524, 9783030272531

“This book is a timely reminder of the ties that join Russia and the European Union and the opportunities that still exi

1,481 68 4MB Read more

Prints and visual communication 9780262590020

The sophistication of the photographic process has had two dramatic results—freeing the artist from the confines of jour

131 93 84MB Read more

Public Relations 9783110554250, 9783110552294

What is public relations? What do public relations professionals do? And what are the theoretical underpinnings that dri

289 16 4MB Read more

Public Relations 9783110554250, 9783110552294

What is public relations? What do public relations professionals do? And what are the theoretical underpinnings that dri

489 35 3MB Read more

Strategic planning for public relations [5 ed.] 9781138282056, 1138282057, 9781138282063, 1138282065, 9781315270876, 1315270870

6,280 369 6MB Read more

Mrs. Pargeter’s Public Relations

Mrs Pargeter discovers the skills by which Public Relations can make evil look good in the latest wickedly entertaining

796 28 308KB Read more

Visual Political Communication 3030187292, 9783030187293

This edited volume offers a theoretically driven, empirically grounded survey of the role visual communication plays in

1,099 100 5MB Read more