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Harness expert insights from Google, Meta, and TikTok to ace product launch, delight your customers, and accelerate grow
253 95 8MB Read more
Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $1
266 112 30MB Read more
Environment and social responsibility are paramount for any modern business strategy, and the field of marketing is adap
131 65 4MB Read more
113 35 574KB Read more
Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you p
1,614 365 31MB Read more
This edition has been updated to reflect new technology and marketing trends. The result of thousands of conversations a
216 69 20MB Read more
257 115 33MB Read more
This book presents a complete discussion of life insurance distribution. It begins by putting life insurance distributio
143 49 6MB Read more
The only Australian-adapted marketing text that utilises up-to-date content and provides a multi-perspective approach fo
431 151 85MB Read more
Telegram — самый перспективный мессенджер в современном мире. Прирост более 100 млн новых пользователей в год, приятная
181 86 6MB Read more
This book analyzes the various economic and marketing strategies utilized by the five major STM commercial scholarly jou
220 101 4MB Read more
Master the key marketing challenges and see how you can develop meaningful connections with your customers. Principles o
337 105 159MB Read more
Social media has become vital in Generation Z users' daily lives, as they are the most connected group through soci
398 41 1MB Read more
When it comes to branding the energy space, an exciting and largely unexplored field of research emerges. Energy compani
221 60 4MB Read more
Every company wants to turn its customers into true and lifelong fans. In this book, Roman Becker and Gregor Daschmann,
388 26 8MB Read more
The landmark tenth edition of McGraw-Hill’s leading textbook, Principles and Practice of Marketing provides a contempora
497 146 49MB Read more
The book complements the current body of knowledge in business-to-business marketing with the experience of many profess
309 43 6MB Read more
The book aims to evaluate social media users’ attitude towards social media advertising in mainland China. By conductin
243 83 7MB Read more
YouTube, Instagram, Facebook, Vimeo, Twitter, etc. have their own logics, dynamics and different audiences. This book an
476 29 5MB Read more
This third edition of Contemporary Issues in Marketing and Consumer Behaviour has been revised and updated to reflect th
538 134 3MB Read more
The global lubricants market exceeds $110 billion, with strong future-estimated annual growth projections. While much ha
442 60 15MB Read more
Providing a concise toolbox for publishing professionals and students of publishing, this book explores the skills neede
434 131 6MB Read more
Vital to businesses of all types, the fields of advertising, marketing and branding are covered in-depth in this importa
1,078 113 9MB Read more
For every company that is active internationally, a systematically operated cross-national marketing management is indis
584 66 16MB Read more