Учебное пособие результат исследований автора, имеющего многолетний опыт в образовании и практической деятельности в сфе
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What is public relations? What do public relations professionals do? And what are the theoretical underpinnings that dri
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Mrs Pargeter discovers the skills by which Public Relations can make evil look good in the latest wickedly entertaining
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In this eBook, Public Relations, An easy, step-by-step guide to creating a small business public relations and media pla
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Public Relations: The Basics is a highly readable introduction to one of the most exciting and fast-paced media industri
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In the 1950s, public relations practitioners tried to garner respectability for their fledgling profession, and one inte
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В названии учебного пособия заключены два основных аспекта. Первый концентрирует внимание на особенностях сферы деятельн
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Engagement. Conversation. Influence. Transparency. Trust. Public Relations, Second Edition, presents a clear, engaging
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Designed to serve as a comprehensive, primary text for research methods courses in advertising and/or public relations p
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