Digital Marketing in the Automotive Electronics Industry: Redefining Customer Experience through Digital Customer Engagement (Management for Professionals) 9783031307201, 9783031307195, 3031307194

Digital Marketing in the Automotive Electronics Industry: Redefining Customer Experience through Digital Customer Engagement 3031307194, 9783031307195

The book complements the current body of knowledge in business-to-business marketing with the experience of many profess

356 48 6MB Read more

Luxury Retail and Digital Management: Developing Customer Experience in a Digital World 9781119542353, 2019048772, 9781119542339, 9781119542346

733 125 14MB Read more

Digital Customer Service: Transforming Customer Experience for an On-Screen World [1 ed.] 1119841909, 9781119841906

Digital Customer Service is the new standard for creating a 5-star customer experience As much as technology has improve

634 94 20MB Read more

Digital Customer Service: Transforming Customer Experience for an On-Screen World [1 ed.] 1119841909, 9781119841906

Digital Customer Service is the new standard for creating a 5-star customer experience As much as technology has improve

504 42 20MB Read more

Big Data Marketing Strategies for Superior Customer Experience 1668464551, 9781668464557

The rapid growth of technological developments on the internet has led many companies to adapt their businesses to the d

231 29 17MB Read more

Customer Experience

940 74 3MB Read more

Crm: Redefining Customer Relationship Management [1st edition] 155558263X, 1751891941, 9781555582630

In CRM, Jeffrey Peel defines Customer Relationship Management in a radical new way by putting communications at the cent

1,786 222 1MB Read more

B2B Customer Engagement Strategy: An Introduction to Managing Customer Experience 9783031234088, 9783031234095, 3031234081

Business to business (B2B) transactions account for 60-70% of all transactions globally. Considering this, many supplier

100 0 2MB Read more

Augmented Customer Strategy: CRM in the Digital Age 1786303728, 9781786303721

Digital transformation is shaping a new landscape for businesses and their customers. For marketing professionals, advan

5,765 133 10MB Read more

Customer Relationship Management 9783662553817

1,789 137 4MB Read more