Understanding the Digital Generation : Teaching and Learning in the New Digital Landscape [1 ed.] 9781452222547, 9781412938440

The Digital Marketing Landscape 9781637420355

1,398 151 654KB Read more

Born Digital: Understanding the First Generation of Digital Natives [Hardcover ed.] 0465005152, 9780465005154

"The first generation of "Digital Natives" - children who were born into and raised in the digital world

364 49 450KB Read more

Understanding digital marketing: marketing strategies for engaging the digital generation [1 ed.] 0749453893, 9780749453893

The world of digital media is changing at a phenomenal pace.  Constantly evolving technologies, and their evolving uses,

1,679 163 2MB Read more

Understanding digital marketing: marketing strategies for engaging the digital generation [3 ed.] 0749471026, 9780749471026, 9780749471033

Forrester Research has predicted that in 2016, $77 billion will be spent on interactive marketing. This equals the amoun

3,359 704 6MB Read more

Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation 9780749469689, 9780749471026, 9780749471033, 2014013409

Full of behind-the-scenes insights into campaign strategy, implementation and results, it explores how businesses and ag

2,818 221 7MB Read more

Digital Gaming and the Advertising Landscape 9789048538676

The evolution of the game industry and changes in the advertising landscape in recent years have led to a keen interest

164 18 3MB Read more

Hemingway in the Digital Age : Reflections on Teaching, Reading, and Understanding [1 ed.] 9781631013768, 9781606353813

Remarkable connections between Hemingway’s time and our own digital era How can we convince readers, and especially stud

141 94 3MB Read more

Literacy in a Digital World : Teaching and Learning in the Age of Information 9781410601971, 1410601978

In this book, Kathleen Tyner examines the tenets of literacy through a historical lens to demonstrate how new communicat

1,613 72 8MB Read more

Digital Landscape Photography 3351117871

673 100 1MB Read more

The University in the Twenty-first Century: Teaching the New Enlightenment in the Digital Age 9789633860397

This volume addresses the broad spectrum of challenges confronting the university of the 21st century. Elkana and Klöppe

178 44 2MB Read more