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Software product management and pricing are key success factors for any organization providing software, be it a softwar
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This collectivebook offers a cross-country perspective on the internationalisation of smalland medium-sized enterprises
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In the old days, when we made physical products, setting project goals wasn’t that hard. But in today’s service- and sof
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To define key success factors means to understand the business. In every business, certain issues or activities are key
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Practical advice for redesigning "big, old" companies for digital success, with examples from Amazon, BNY Mell
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How to align social media with business strategy for real results For years now, businesses have approached social media
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