Sport Brands 9781136291845, 9780415532846

Sport brands are a central element of modern sport business and a ubiquitous component of contemporary global culture. T

189 78 8MB

English Pages 209 Year 2013

Sport Brands
9781136291845, 9780415532846

4,330 362 4MB Read more

From ‘I Like Ike’ to Trump’s MAGA hats, branding and politics have gone hand in hand, selling ideas, ideals and candidat

1,583 123 2MB Read more

This book is an invaluable repository of knowledge that brings clarity to key issues and trends for practitioners, acade

818 34 2MB Read more

This book, written in an accessible style with numerous illustrations and with drawings by the author, discusses what br

530 95 4MB Read more

What are brands and what real value do they add? Leading experts in the field examine the importance of brands and how y

588 55 7MB Read more

The Italian love affair with sport is passionate, voracious, all-consuming. It provides a backdrop and a narrative to al

113 67 28MB Read more

Découvrez toutes les clés pour photographier les plus beaux événements sportifs, qu'ils soient professionnels ou am

493 47 18MB Read more

414 83 394KB Read more

University of Rome 2 "Tor Vergata", Textbook on Biomechanics of 47 Sports made easy.

405 105 20MB Read more

The manual contains the most important the theoretical information on the discipline «physical culture and sport», by th

994 62 19MB Read more