Learn Marketing YOUR Way with MKTG and MindTap! MKTG s easy-reference, paperback textbook presents course content throug
6,528 1,099 15MB
English Pages 410 Year 2020
Report DMCA / Copyright
DOWNLOAD FILE
31,908 2,868 73MB Read more
3,395 313 22MB Read more
1,747 136 20MB Read more
For Principles of Marketing courses that require a comprehensive text.Help readers learn how to create value through cus
3,669 307 112MB Read more
This print textbook is available for students to rent for their classes. The Pearson print rental program provides stude
4,302 423 121MB Read more
Mastering technology is not the only criteria for success in the modern marketing era - the right people and processes m
1,676 80 634KB Read more
507 70 51MB Read more
6,068 513 118MB Read more
Master the key marketing challenges and see how you can develop meaningful connections with your customers. Principles o
355 105 159MB Read more
Principles of Marketing Seventh European Edition Philip Kotler, Gary Armstrong, Lloyd C. Harris and Nigel Piercy The goa
9,895 792 56MB Read more