LeBron, Inc.: the making of a billion-dollar athlete [First edition] 9781538730874, 9781538730867, 1538730871

From theNew York Timesbestselling author ofReturn of the Kingcomes the story of LeBron James's incredible transform

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English Pages viii, 246 pages, 8 pages non numérotées de planches: illustrations en couleur; 24 cm Year 2019

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LeBron, Inc.: the making of a billion-dollar athlete [First edition]
 9781538730874, 9781538730867, 1538730871

Table of contents :
The power of saying no --
The bag man --
The deal of a lifetime --
Four horses --
Failing up --
Cameraman --
The dealmaker --
Summer camp for billionaires --
Taking my talents --
Mogul --
I promise --
L.A. --
Epilogue.

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