Japanese Multinationals (RLE International Business) : Strategies and Management in the Global Kaisha 9781135130473, 9780415657259

International in perspective, this volume provides insights into the important problem of how to transfer Japanese pract

174 80 3MB

English Pages 321 Year 2012

Japanese Multinationals (RLE International Business) : Strategies and Management in the Global Kaisha
9781135130473, 9780415657259

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This book, based on extensive, original, detailed research presents a comprehensive overview of the Italian multinationa

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This book considers the question of the impact of multinationals on Sweden. Based on extensive original research the boo

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This book is a basic text for international marketing courses. It introduces the different elements of the international

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This study considers the key strategic issues of the management of customer relationships in international industrial ma

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Although published thirty years ago this book accurately predicted that joint-ventures would become an increasingly prom

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In the 1980s many developed countries were increasingly tempted to improve their national competitiveness by adopting pr

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Through a series of international case studies, the nature and the geographical implications of the development of multi

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This volume charts the ways in which multinational corporations contributed to the restructuring of the world economy, p

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The main thrust of Part 1 is to give some understanding of the concept of 'global competition'. In doing so, t

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