Food Literacy: How Do Communications and Marketing Impact Consumer Knowledge, Skills, and Behavior? Workshop Summary [1 ed.] 9780309391320, 9780309391313

Health Literacy and Consumer-Facing Technology: Workshop Summary [1 ed.] 9780309376914, 9780309376907

The proliferation of consumer-facing technology and personal health information technology has grown steadily over the p

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Consumer Behavior Knowledge for Effective Sports and Event Marketing [1 ed.] 9780203844113, 9780415873574

The growing complexity and importance of sports and event marketing has pushed scholars and practitioners to apply sophi

210 56 575KB Read more

Economics and Consumer Behavior

1,107 100 36MB Read more

1000 Words: Science: Build Knowledge, Vocabulary, and Literacy Skills 9780744041170

737 174 26MB Read more

Challenges and Opportunities for Change in Food Marketing to Children and Youth : Workshop Summary [1 ed.] 9780309269544, 9780309269537

The childhood obesity epidemic is an urgent public health problem. The most recent data available show that nearly 19 pe

149 83 1MB Read more

Consumer Behavior: Understanding Consumers– Designing Marketing Activities 9783658394752, 9783658394769, 3658394757

Detailed textbook with a focus on consumer behavior research   This textbook addresses the central question of whether

339 117 5MB Read more

Consumer behavior : building marketing strategy [10 ed.] 0073101370, 9780073101378

Book by Hawkins Del I

3,674 141 30MB Read more

Health Literacy and Numeracy: Workshop Summary [1 ed.] 9780309299817, 9780309299800

Although health literacy is commonly defined as an individual trait, it does not depend on the skills of individuals alo

160 87 4MB Read more

Visual Literacy Skills: How to See [7012]

For many of us, seeing really is believing. Your sense of sight is by far the most central and influential sensory appar

991 101 42MB Read more

Integrating Health Literacy, Cultural Competence, and Language Access Services: Workshop Summary [1 ed.] 9780309442381, 9780309442374

The aging and evolving racial and ethnic composition of the U.S. population has the United States in the midst of a prof

135 51 2MB Read more