In a world of increasing digital connectivity, the most important signal of brand health -- whether a company, person, o
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English Pages 304 Year 2019
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An insightful exploration of what social media, AI, robot technology, and the digital world are doing to our relationshi
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FROM THE NATIONAL BESTSELLING AUTHOR OF BRAND WARFARE A genuine winner shows you how to stand out from the crowd A
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Eventually, every organization faces a serious branding disaster. Think of United Airlines, Wells Fargo, Uber, and other
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“Entertaining, illuminating, and inspiring! More than a book, it’s a public service announcement that we’d all do well t
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SCALING YOUR BUSINESS IS ALL ABOUT MINDSET AND CREATING A MEMORABLE EXPERIENCE FOR THE CUSTOMER. WHAT KIND OF MEMORABLE
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