Designing with type : the essential guide to typography [5th ed.] 9780823014132, 0823014134, 9780823085606, 0823085600

The classic Designing with Type has been completely redesigned, with an updated format and full color throughout. New in

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English Year 2012

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Designing with type : the essential guide to typography [5th ed.]
9780823014132, 0823014134, 9780823085606, 0823085600

Author / Uploaded
Craig
James; Scala
Irene Korol; Bevington
William

Table of contents :
Ch. 1 Basics of typography : Origins of the alphabet
Type terminology
Type measurements --
Ch. 2. Five classic typefaces : Classifications
Characteristics
Old Style / Garamond --
Transitional / Baskerville --
Modern / Bodoni
Egyptian / Century expanded
Sans serif / Helvetica
Type families
Exercise / Identifying typefaces --
Ch. 3. Designing with text type : About type
Letterspacing and wordspacing
Linespacing / leading
Line length / Measure
Type arrangements --
Paragraph indications
Creating emphasis
Grids --
Ch. 4. Designing with display type : Selecting display type
Arranging display type
Optical considerations
Punctuation
Display initials
Modifying type --
Ch. 5. Color : Spot colors
Process colors
Projected colors --
Ch. 6. Projects : Solving design problems
Five Classic typefaces
Type arrangements
Typestyles
Paragraph indications
Expressive words
Visually enhanced quotation
Early letterform
Grids
Brochure
Experimental typography
Ransom note
Logos --
Ch. 7. Traditional skills
Copyfitting
Comping
Copy preparation --
Ch. 8. Type specimens : Classifications
Old Style
Transitional
Modern
Egyptian / Slab serif
Sans serif
Decorative / novelty
Script and Black Letter
Ornaments / Icons / Flourishes
Ch. 9. References and resources : Punctuation
Typesetting / Digital design.

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