Winning With Strategic Marketing 9781637425503, 9781637425497

Absolute Essentials of Strategic Marketing 9780367437756, 9781003005704

2,125 266 903KB Read more

Contemporary issues in strategic marketing 9786050707281, 6050707286

3,153 239 4MB Read more

Strategic Marketing: Concepts And Cases 113859363X, 9781138593633

This book is a unique collection of comprehensive cases that explore concepts and issues surrounding strategic marketing

6,461 718 8MB Read more

Winning the Uncertainty Game: Turning Strategic Intent into Results with Wargaming 0367418525, 9780367418526

This book is about the challenges that emerge for organizations from an ever faster changing world. While useful at thei

741 68 7MB Read more

Strategic marketing [First edition] 1292020563, 9781292020563

For highly applied undergraduate and graduate marketing management or strategy courses. An all-purpose approach to strat

3,795 444 11MB Read more

Strategic Party Government: Why Winning Trumps Ideology 9780226424743

Why is Congress mired in partisan polarization? The conventional answer is that members of Congress and their constituen

317 19 2MB Read more

Winning with the Bongcloud 9798605806851

The underground Internet classic is back in a definitive 10th Anniversary Edition! Celebrated for its hilarious parody o

815 162 12MB Read more

Pragmarketism: Pragmatic Marketing Insights for Winning Indian Consumers 9353577330, 9789353577339

WELCOME TO INDIA, THE LAND OF DIVERSITY, COMPLEXITY, CHALLENGES AND OPPORTUNITY! Understanding the Indian consumer is a

309 97 4MB Read more

Events as a Strategic Marketing Tool 1789242304, 9781789242300

Events have come to play an ever-growing role in marketing; by connecting products and services with experiences and vic

337 60 9MB Read more

Digital Marketing: Strategic Planning & Integration 1526426676, 9781526426673

10,724 680 8MB Read more