The Librarian's Nitty-Gritty Guide to Social Media [4th ed] 9780838996317, 0838996310, 978-0-8389-1160-0, 978-1-8433-4711-8, 978-0-8389-1011-5, 978-0-8389-1000-9, 978-0-8389-1085-6, 978-1-8433-4677-7, 978-0-8389-5856-8, 978-0-8389-1067-2, 9780838996324

The vast array of social media options present a challenge: it's tough to keep current, let alone formulate a plan

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The Librarian's Nitty-Gritty Guide to Social Media [4th ed]
 9780838996317, 0838996310, 978-0-8389-1160-0, 978-1-8433-4711-8, 978-0-8389-1011-5, 978-0-8389-1000-9, 978-0-8389-1085-6, 978-1-8433-4677-7, 978-0-8389-5856-8, 978-0-8389-1067-2, 9780838996324

Table of contents :
Content: Title Page
Copyright Page
Contents
Introduction
1. Getting a (Better) Grip on Social Media
2. Getting Started
3. Understanding Social Capital
4. Strategies for Social Media Success
5. Rethinking Status Updates
6. Fine-Tuning Facebook
7. Teens and Social Media: Testing Assumptions
8. Online Reputation Management
9. What Can We Count? Measuring Success
10. Social Media in the Long Term
11. A Few Final Words
Bibliography
Index
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