The concepts of artification and sustainability are now both at the heart of luxury brand marketing strategies; artifica
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English Pages 311 Year 2022
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Despite being vastly different both socially and economically, art and fashion are increasingly converging to collaborat
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This book is an invaluable repository of knowledge that brings clarity to key issues and trends for practitioners, acade
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This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketin
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This book presents and analyzes aspects that, within the framework of luxury, have been or are currently being redefined
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This book provides a critical theoretical framework for understanding the implementation and development of smart cities
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In the next few years, brands are on track to spend billions of dollars on influencer marketing. This form of marketing—
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The Future of Ethics interprets the big questions of sustainability and social justice through the practical problems ar
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This book discusses imaginary future generations and how current decision-making will influence those future generations
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