The Bloomberg way: a guide for reporters and editors [25th anniversary edition, 13th edition] 9781118842263, 9781118842317, 9781118842331, 111884226X

The Bloomberg way -- The five Fs -- The four-paragraph lead -- Show, don't tell -- Writing well matters -- Preparat

628 54 757KB

English Pages xix, 278 pages ; 23 cm Year 2014

The Bloomberg way: a guide for reporters and editors [25th anniversary edition, 13th edition]
9781118842263, 9781118842317, 9781118842331, 111884226X

Author / Uploaded
Sondag
Jennifer;Winkler
Matthew

Table of contents :
The Bloomberg way --
The five Fs --
The four-paragraph lead --
Show, don't tell --
Writing well matters --
Preparation --
Headlines --
Covering news --
People --
Enterprise --
Ethics --
How we work --
The data advantage --
Five easy pieces --
Markets --
Companies --
Economies --
Government --
Grammar --
Words and terms.

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