Pulitzer Prize-winning journalist Julia Angwin chronicles the rise of MySpace and sheds light on the dizzying backroom d
341 40 3MB
English Year 2009
Table of contents :
Stealing MySpace --
Circle of friends --
Rising from the ashes --
The trailer park of the internet --
Struggling to survive --
The Fakester revolution --
Building MySpace --
The boardroom coup --
The fix-it-later philosophy --
Operation show time --
Are we missing the next Google? --
Tsunami --
Independence --
The king of spyware --
Schmuck insurance --
The game is on --
Project ivory --
Holding a tiger by the tail --
A fine line between risqué and dirty --
"A place for fiends" --
Pebble Beach --
War against Web 2.0 --
Number one in every market --
Beyond the banner ad --
The FaceBook revolution --
MySpace 2.0 --
Digital identity.