Now You See It and Other Essays on Design 9781616896768, 9781616896249

"Design is a way to engage with real content, real experience," writes celebrated essayist Michael Bierut in t

2,106 401 1MB

English Year 2018

Now You See It and Other Essays on Design
9781616896768, 9781616896249

Author / Uploaded
Michael Bierut

Table of contents :
From Drawing Board to Desktop
Learning to Draw with Jon Gnagy
This Is My Process
Donal McLaughlin’s Little Button
New House
The Figure/Ground Relationship
What’s That Crashing Sound, or Eisenman in Cincinnati
Cheap Music and Commercial Art
Style: An Inventory
Thirteen Ways of Looking at a Typeface
Invasion of the Neutered Sprites
Fear of Color
Flat, Simple, and Funny: The World of Charley Harper
The It Factor
Helmut Krone, Period.
Pitch Perfect
Jerry Della Femina and the Cult of Advertising Personality
The Four Lessons of Lou Dorfsman
That Elusive Silver Bullet
Would It Kill You to Smile?
You’re So Intelligent
There Is No Why
The Graphic Glass Ceiling
What Lella Knew
Speech, Speech
Vinyl Fetish
Now You See It
I Love the ’80s
Battle Hymn of the Tiger Mentor, or Why Modernist Designers Are Superior
Will the Real Ernst Bettler Please Stand Up?
Our Little Secret
Alan Fletcher: Living by Design
Fitting
The Faux Ball Game
The Smartest Logo in the Room
Everything I Know about Design I Learned from The Sopranos
When in Helvetica
Designing through a Recession
When Design Gets in the Way
How to Be Ugly
Five Ways to Design for a Cause
Designing Obama
Graphic Design Criticism as a Spectator Sport
Spoiler Alert! or Happy Father’s Day
My Handicap
Positively Michael Patrick Cronan
The Poster that Launched a Movement (or Not)
The Typeface of Truth
Seven Things Designers Can Learn from Stand-Up Comics
As Long as It’s Fun
Not Diving but Swimming
The School of Massimo
I’m with Her
Interview with Peter Merholz

Polecaj historie

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