Not Just Numbers : Rediscovering the Promise and Power of Marketing Research 9781938548642, 9781938548628

In this provocative and insightful book, highly regarded marketing research expert Lawrence Gibson argues that the multi

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English Pages 239 Year 2016

Not Just Numbers : Rediscovering the Promise and Power of Marketing Research
9781938548642, 9781938548628

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Jane Austen and the Brontës endure as British literature’s leading ladies (and for good reason)—but were these reclusive

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Let this series begin the discussion.' - Bruce Pascoe 'An act of intellectual reconciliation.' - Lynette

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Explore the hidden powers of math that shape us, influencing everything from our sense of justice to our perception of b

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This book offers teachers, activists, and educational reformers a vision for a profound educational movement with the po

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The Evidence of Things Not Said employs the rich essays of James Baldwin to interrogate the politics of race in American

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From rocket scientists to code breakers, discover the incredibly inspiring stories of more than 30 women who fought thro

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A gripping work of narrative nonfiction, told across time, that exposes what's at stake when prosecutors conceal ev

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More than five hundred illustrations, images, drawings, and sketches offer a colorful overview of all thirty-one of Nick

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