MakeOverMonday : improving how we visualize and analyze data, one chart at a time 9781119510772, 1119510775

Table of contents :
Content: Foreword ixAcknowledgments xiAbout the Authors xvPart I Introduction 3What Is Makeover Monday? 3How Did Makeover Monday Start? 4The Community Project 7Pillars of Makeover Monday 16How to Use this book 29Part II Chapter 1 Habits of a Good Data Analyst 33Approaching Unfamiliar Data 33Analysis versus Visualization 44Take Your Time 47Build Context Through Additional Research 48Find Insights 50Communicate Clearly 54Ask Questions 57Summary 61Chapter 2 Data Quality and Accuracy 63Working with Incomplete Data 64Overcounting Data 74Sense-Checking Data 76Is the Data Aggregable? 80Substantiating Claims with Data 88Summary 90Chapter 3 Know and Understand the Data 91Using Appropriate Aggregations 92Explaining Metrics 109Identifying and Correcting Mistakes 115Time Series Analysis 119Summary 133Chapter 4 Keep It Simple 135What Is Simplicity? 135Simplicity in Design 136Simplicity in Analysis 150Simplicity in Storytelling 153Summary 157Chapter 5 Attention to Detail 159Typos 161Punctuation 162Formatting 162Crediting Images and Data Sources 182Summary 183Chapter 6 Designing for the Audience 185Creating an Effective Design 186Designing for Mobile 196Using Visual Cues for Additional Information 207Using Icons and Shapes 208Storytelling 211Reviewing Your Work to Improve Its Quality 216Summary 218Chapter 7 Trying New Things 219Developing a Sharing Culture 221Summary 235Chapter 8 Iterate to Improve 237Why Iterate? 237Examples of Effective Iteration 241Giving and Receiving Feedback 256Summary 263Chapter 9 Effective Use of Color 265The Significance of Color in Data Visualization 266Using Color to Evoke Emotions 267Using Color to Create Associations 273Using Color to Highlight 281Best Practices for Using Color 283Using Background Colors 287Using Text as a Color Legend 291Summary 294Chapter 10 Choosing the Right Chart Type 295Area Charts 296Stacked Bar Charts 299Diverging Bar Charts 304Filled Maps 309Donut and Pie Charts 318Packed Bubble Charts 325Treemaps 331Slopegraphs 338Connected Scatterplots 345Circular Histograms 353Radial Bar Charts 360Resources 366Summary 366Chapter 11 Effective Use of Text 367Effective Titles and Subtitles 367What Is Your Key Message? 377Instructions and Explanations 386Summary 398Chapter 12 Using Context to Inform 399The Importance of Context 400Using Simple Metrics 402Methods for Communicating Context 418Summary 428Part IIIThe Community 431Long-Term Contributors 431Educators 446Employers 446Organizations 447Nonprofits 448Social Impact 448Makeover Monday Live Events 449Makeover Monday Enterprise Edition 450Source Lines 453Index 457

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