Introduction to Information Systems 2032335484, 9780133571752, 9781292071107, 1292071109, 0133571750

Table of contents :
Cover......Page 1
Title......Page 5
Copyright......Page 6
Contents......Page 13
Preface......Page 25
Acknowledgments......Page 33
Introduction......Page 36
Managing Operations......Page 38
Making Decisions......Page 40
Collaborating on Teams......Page 41
Improving Individual Productivity......Page 42
What Makes Information Valuable?......Page 43
People......Page 45
Processes......Page 46
Data......Page 49
Information Systems, the Discipline......Page 50
Information Systems in Business......Page 51
Inside the it Department......Page 52
Collaborating on Information Systems......Page 53
Promises, Perils, and Ethical Issues......Page 55
Privacy Breaches and Amplification Effects......Page 56
Online Simulation......Page 57
Chapter Review Questions......Page 58
Projects and Discussion Questions......Page 59
Access Application: Information Systems in Business......Page 60
Case Study #1 Nasdaq’s Information Challenges: Facebook’s Botched Public Opening and High Frequency Trading......Page 61
Case Study #2 Breaking News: Twitter’s Growing Role in Emergencies and Disaster Communications......Page 62
E-Project 2 Gathering, Visualizing, and Evaluating Reports from Twitter and Other Sources During a Disaster......Page 64
Chapter Notes......Page 65
Introduction......Page 66
Porter’s Five Competitive Forces......Page 68
Threat of New Entrants......Page 69
Power of Buyers......Page 70
Threat of Substitutes......Page 71
Factors That Affect How the Five Forces Operate......Page 72
Disruptive Technology and Innovations......Page 73
Government Policies and Actions......Page 74
Complementary Services and Products in the Ecosystem......Page 75
Environmental Events and “Wildcards”......Page 76
Extending the Value Chain: From Suppliers to the Firm to Customers......Page 77
Benchmarking Components of the Value Chain......Page 78
It Benchmarks......Page 79
Competitive Strategies in Business......Page 80
The Role of Information Systems in Strategy......Page 81
Information Systems: Run, Grow, and Transform the Business......Page 82
Information Strategies and Nonprofit Organizations......Page 83
Volunteering......Page 84
Information Strategies and Government......Page 85
Spending on Running, Growing, and Transforming......Page 86
Leveling Up!: A Strategic Analysis......Page 87
Online Simulation......Page 88
Key Terms and Concepts......Page 89
Projects and Discussion Questions......Page 90
Access Application: Telethon Call Reports......Page 91
Case Study #1 Can GameStop Survive with Its Brick-and-Mortar Stores?......Page 92
Case Study #2 The Open Internet Coalition and the Battle for Net Neutrality......Page 93
E-Project 2 Analyzing Movie Download Times with Excel......Page 94
Chapter Notes......Page 95
Introduction......Page 96
Input and Output......Page 98
Processing......Page 102
Storage......Page 103
Types of Software......Page 104
How Is Software Created?......Page 106
Transmission Media and Protocols......Page 108
Types of Networks......Page 111
Network Protocols......Page 113
Trends in Enterprise Architectures......Page 115
Guiding the Architecture......Page 118
Online Simulation......Page 119
Chapter Summary......Page 120
Projects and Discussion Questions......Page 121
Excel Application: Analyzing Growth in Computer Storage Capacities......Page 122
Case Study #1 Google Glass and Wearable Technologies......Page 123
Case Study #2 Rolling Out Its 4G Network, Sprint Nextel Competes with Rivals......Page 124
E-Project 2 Using Excel to Analyze Cost Effectiveness for 4G Rollouts......Page 126
Chapter Notes......Page 127
Introduction......Page 128
Structured, Unstructured, and Semi-Structured Information......Page 130
The Quality of Information......Page 131
Tables, Records, and Fields......Page 133
The Rise and Fall of File Processing Systems......Page 134
Databases and Database Management Software......Page 136
Planning the Data Model......Page 139
Accessing the Database and Retrieving Information......Page 143
THE ETHICAL FACTOR: Ethical Issues in Database Design: The Case of Ethnic Identification......Page 144
Managing and Maintaining the Database......Page 145
Multiple Databases and the Challenge of Integration......Page 147
Data Warehouses and Big Data......Page 148
The Challenge of Big Data......Page 150
Strategic Planning, Business Intelligence, and Data Mining......Page 152
Databases Without Boundaries......Page 153
Online Simulation......Page 154
Chapter Summary......Page 155
Projects and Discussion Questions......Page 156
Excel Application: Managing Catering Supplies......Page 157
Access Application: DD-Designs......Page 158
Case Study #1 U.K. Police Track Suspicious Vehicles in Real Time with Cameras and the License Plate Database......Page 159
Case Study #2 Colgate-Palmolive Draws on Its Global Database to Evaluate Marketing Strategies......Page 160
E-Project 1 Identifying Suspects with a License Plate Database: Constructing Queries with Access......Page 161
E-Project 2 Building a Database for Customer Records......Page 162
Chapter Notes......Page 163
Introduction......Page 164
Components of Financial Information Systems......Page 166
Financial Reporting, Compliance and Transparency......Page 168
Components of Human Capital Management Systems......Page 169
Managing the Supply Chain......Page 171
Supply Chain Fundamentals......Page 172
Measuring Performance in Supply Chains......Page 173
Information Systems and Technology for Supply Chain Management......Page 175
CRM Goals and Metrics......Page 178
CRM Strategies and Technologies......Page 180
Enterprise Resource Planning (ERP): Bringing It All Together......Page 183
ERP Components......Page 184
Integration Strategies......Page 186
Implementation Issues......Page 187
Online Simulation......Page 188
Chapter Summary......Page 189
Projects and Discussion Questions......Page 190
Access Application: VSI Consultants......Page 191
Case Study #1 Helping the Homeless: A Customer-Centric Approach with CRM Software......Page 193
Case Study #2 Winning the War for Talent: The Mandarin Oriental’s Talent Management System......Page 194
E-Project 2 Evaluating Employment and Recruitment Websites......Page 195
Chapter Notes......Page 196
Introduction......Page 198
Choosing a Goal......Page 200
Naming the Website......Page 201
Website Design......Page 204
Software Development Strategies for the Web......Page 208
E-Commerce Security......Page 211
Why Mobile Matters......Page 212
Designing Websites and Apps for Mobile Devices......Page 213
Search Engine Optimization......Page 214
Web Advertising......Page 216
Web 2.0 and Beyond......Page 217
Expanding Data and Sensory Input: The “Internet of Things”......Page 218
The Learning Web......Page 219
Online Simulation......Page 220
Chapter Summary......Page 221
Projects and Discussion Questions......Page 222
Website Application: Heritage Dogs......Page 223
Access Application: Springfield Animal Shelter......Page 224
Case Study #1 Mobile Payments and the Digital Wallet......Page 225
Case Study #2 Pandora Internet Radio: The Net Threatens the Music Business (Again)......Page 226
E-Project 2 Exploring Pandora’s Web Analytics......Page 227
Chapter Notes......Page 228
Introduction......Page 230
Tactical Level......Page 232
Strategic Level......Page 233
External Data Sources and Big Data......Page 234
Analyzing Patterns, Trends, and Relationships......Page 236
Simulating, Optimizing, and Forecasting......Page 239
Artificial Intelligence......Page 241
Web Metrics......Page 244
Analyzing Traffic and Achieving Success......Page 246
Dashboards......Page 247
Portals......Page 248
Mashups......Page 249
Online Simulation......Page 251
Key Terms and Concepts......Page 252
Projects and Discussion Questions......Page 253
Excel Application: Analyzing Revenue and Expenses for City Hospital Seminars......Page 254
Case Study #1 Cracking Fraud with Government’s Big Data......Page 255
Case Study #2 TV and Twitter: How Nielsen Rates Programs with “Social TV”......Page 256
E-PROJECT 1 Detecting Suspicious Activity in Insurance Claims......Page 257
E-PROJECT 2 Analyzing Nielsen TV Ratings with Excel......Page 258
Chapter Notes......Page 259
Introduction......Page 260
Email......Page 262
Instant Messaging and Texting......Page 264
Group Decision Support Systems (GDSS)......Page 266
Interactive Video......Page 267
Shared Workspaces......Page 268
Blogs......Page 269
Wikis......Page 270
Social Networking......Page 271
Microblogging......Page 272
Virtual Worlds......Page 273
Universal Dashboards......Page 275
Psychological Characteristics of Online Environments......Page 276
THE ETHICAL FACTOR: Flash Mobs and Free Speech: Should Police Block Mobile Messaging Services?......Page 278
Group Dynamics in Virtual Teams......Page 279
Making Virtual Teams Work......Page 281
Online Simulation......Page 282
Chapter Review Questions......Page 283
Projects and Discussion Questions......Page 284
Case Study #1 “Telepresence Robots” Support Remote Collaboration......Page 285
Case Study #2 Yahoo! Bans Telecommuting: Was It the Right Move?......Page 287
E-Project 2 Estimating Savings for Virtual Work Using an Excel Model......Page 288
Chapter Notes......Page 289
Introduction......Page 290
Types of Knowledge......Page 292
Managing Intellectual Capital......Page 293
Locate the Sources......Page 294
Capture the Knowledge......Page 297
Organize, Share, and Value Knowledge......Page 299
The Human Element: why Share Knowledge?......Page 302
THE ETHICAL FACTOR: Knowledge Sharing in Fast-Paced Industries: The Case of Formula One Racing......Page 303
Practical Tips for Launching a Knowledge Management Project......Page 304
Comparing E-Learning Approaches......Page 305
Course Development......Page 307
Content Authoring Tools......Page 308
Collaboration Tools......Page 309
Strategies to Prevent Cheating......Page 310
E-Learning in Education......Page 311
Comparing E-Learning and Classroom Learning......Page 312
Online Simulation......Page 314
Chapter Summary......Page 315
Projects and Discussion Questions......Page 316
Case Study #1 Lynda.com: How an E-Learning Entrepreneur Rides Waves of Change......Page 317
Case Study #2 Diplopedia: Managing State Department Knowledge with a Wiki......Page 319
E-Project 2 Managing the Human Element on Wikipedia with Technology......Page 320
Chapter Notes......Page 321
Introduction......Page 322
Ethics and the Law......Page 324
Ethical Issues and Information and Communications Technologies......Page 325
Intellectual Property and Digital Rights Management......Page 326
Plagiarism......Page 328
Privacy......Page 329
Trading Privacy for Convenience and Freebies......Page 330
Anonymity......Page 331
Surveillance......Page 332
Identifying Threats......Page 333
Assessing Vulnerability......Page 336
Administrative Security Controls......Page 337
Technical Security Controls......Page 338
Cognitive Issues and Productivity......Page 341
Social Engineering and Information Security......Page 342
Security Awareness and Ethical Decision Making......Page 344
Online Simulation......Page 345
Key Terms and Concepts......Page 346
Projects and Discussion Questions......Page 347
Access Application: Citywide Community College......Page 348
Case Study #1 Zynga Kills Petville and Angers Virtual Pet Owners......Page 349
Case Study #2 Community Policing on the Internet: Spamhaus Targets Worldwide Spammers and Draws a Massive Distributed Denial of Service Attack......Page 350
E-Project 2 Analyzing Spammers by Country, Using Excel Pivot Tables......Page 351
Chapter Notes......Page 352
Introduction......Page 354
Planning......Page 356
Analysis......Page 357
Design Phase......Page 359
Development Phase......Page 361
Implementation......Page 362
Maintenance......Page 364
THE ETHICAL FACTOR: Developing Systems That Promote Ethical Decision Making and Social Responsibility......Page 365
Iterative Methods......Page 366
Agile Methods......Page 367
Organizational Culture......Page 368
Pros and Cons of Build and Buy......Page 369
The Procurement Process......Page 370
Adaptation and Customization......Page 371
Cross-Functional Teams......Page 372
Working With Consultants......Page 373
Online Simulation......Page 374
Key Terms and Concepts......Page 375
Projects and Discussion Questions......Page 376
Access Application: Managing a Recipe Collection......Page 377
Case Study #1 Baby Steps Toward Scrum: How Babycenter.com Made the Cultural Transition to Agile Software Development......Page 378
Case Study #2 Extreme Programming at the U.S. Strategic Command......Page 379
E-Project 2 Analyzing Software Defect Rates Using Excel......Page 380
Chapter Notes......Page 381
Introduction......Page 382
Projects vs. Processes......Page 384
Project Management......Page 385
The Five Project Management Processes......Page 386
The Role of the Project Manager......Page 389
Managing Time......Page 390
Managing Costs......Page 391
Success Factors for Project Management......Page 392
Strategic Planning for Information Systems......Page 393
Vision, Principles, and Policies......Page 394
Project Portfolio Management......Page 396
Disaster Recovery and Business Continuity......Page 397
Technology and Industry Trends......Page 398
Cognitive Biases and Strategic Planning......Page 399
The Black Swan......Page 401
Online Simulation......Page 402
Chapter Summary......Page 403
Projects and Discussion Questions......Page 404
Excel Application: Creating a Gantt Chart with Excel......Page 405
Access Application: Apprentice Project Managers......Page 406
Case Study #1 Predicting the Future: Gartner’s Research Informs Strategic Planning......Page 407
Case Study #2 JetBlue and WestJet: A Tale of Two Software Implementations......Page 408
E-Project 2 Analyzing Airline Performance with Excel Pivot Tables......Page 410
Chapter Notes......Page 411
Case Studies......Page 412
C......Page 427
E......Page 428
I......Page 429
N......Page 430
R......Page 431
T......Page 432
W......Page 433
C......Page 434
D......Page 435
E......Page 436
I......Page 437
L......Page 438
O......Page 439
R......Page 440
S......Page 441
W......Page 442
Z......Page 443

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