How People Buy Online : The Psychology Behind Consumer Behaviour [1 ed.] 9789353887551, 9789353887537

Consumer Behaviour 9781642875690, 9788183186124

292 121 65MB Read more

Behaviour Behind Bones

460 51 59MB Read more

Consumer behaviour : text and cases 9780071078108, 007107810X

3,210 221 16MB Read more

Consumer Behaviour and Analytics 113859265X, 9781138592650

Consumer Behaviour and Analyticsprovides a consumer behaviour textbook for the new marketing reality. In a world of Big

1,309 188 7MB Read more

Haptic Sensation and Consumer Behaviour: The Influence of Tactile Stimulation in Physical and Online Environments 3030369218, 9783030369217, 9783030369224

This book offers an overview of haptic sensation and its influence on consumers’ behaviour, especially in dual and media

521 62 3MB Read more

The Discourse of Online Consumer Reviews 9781441196286, 9781472593535, 9781441153098

The Discourse of Online Reviews is the first book to provide an account of the discursive, pragmatic and rhetorical feat

193 74 6MB Read more

Social Commerce: Consumer Behaviour in Online Environments [1st ed.] 978-3-030-03616-4, 978-3-030-03617-1

This timely edited collection offers a multidisciplinary perspective on social commerce, a phenomenon that has gained in

743 121 4MB Read more

Consumer Behaviour And Analytics 113859265X, 9781138592650, 0429953356, 9780429953354

Consumer Behaviour and Analytics provides a consumer behaviour textbook for the new marketing reality. In a world of Big

721 92 14MB Read more

Lifestyle Economics: Consumer Behaviour in a Turbulent World

275 115 8MB Read more

Consumer behaviour and advertising management 9788122425529, 8122425526, 9788122419474, 812241947X

The book Consumer Behaviour and Advertising Management has been written for the management students of Indian institutio

1,019 129 5MB Read more