Exploring Markets: A Very Brief Introduction 0999147943, 9780999147948

Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take tho

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English Pages 62 Year 2017

Exploring Markets: A Very Brief Introduction
0999147943, 9780999147948

The linear, goal-oriented approach to projects that is so popular in management literature is only appropriate if you ar

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