Analysis Without Paralysis: 12 Tools to Make Better Strategic Decisions [2nd edition] 0133101029, 9780133101027, 9780134426297, 0134426290

The role of analysis in business management -- The analysis process -- BCG growth/share portfolio matrix -- Competitor a

1,041 152 3MB

English Pages xii, 273 pages : illustrations ; 23 cm Year 2014;2012

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Analysis Without Paralysis: 12 Tools to Make Better Strategic Decisions [2nd edition]
0133101029, 9780133101027, 9780134426297, 0134426290

Author / Uploaded
Bensoussan
Babette E.;Fleisher
Craig S

Table of contents :
The role of analysis in business management --
The analysis process --
BCG growth/share portfolio matrix --
Competitor analysis --
Driving forces analysis --
Financial ratio and statement analysis --
Five forces industry analysis --
Public issues analysis --
Product life cycle analysis --
Scenario analysis --
Macroenvironmental (STEEP/PEST) analysis --
SWOT analysis --
Value chain analysis --
Win/loss analysis.

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Analysis Without Paralysis: 12 Tools to Make Better Strategic Decisions [2nd Edition] 0133101029, 9780133101027, 9780134426297, 0134426290

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