All You Can Pay: How Companies Use Our Data to Empty Our Wallets 9781568584744, 9781568584751, 1568584741

pt. I. The evolution of markets -- The prize -- The disappearing mass market -- The knowledge gap -- pt. II. What compan

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English Pages xii, 240 pages : illustrations ; 21 cm Year 2015

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All You Can Pay: How Companies Use Our Data to Empty Our Wallets
 9781568584744, 9781568584751, 1568584741

Table of contents :
pt. I. The evolution of markets --
The prize --
The disappearing mass market --
The knowledge gap --
pt. II. What companies do with data --
A special price just for you --
Everything tailored to you --
The proliferation of fine print --
pt. III. What comes next --
The new gold rush --
The end of the free market --
Data environmentalism --
Resuscitating the consumer.

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